About me
About me
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About me
Hi I'm Teresa!
I'm a New Jersey native living in New York City.
From a young age, I became obsessed with the world of graphic arts and found myself learning how to design, code, and craft web-based experiences before I hit middle school.
From a young age, I became obsessed with the world of graphic arts and found myself learning how to design, code, and craft web-based experiences before I hit middle school.
I received my Bachelor's degree in Communications Design from Syracuse University and completed a specialization course in User Experience Research and Design from the University of Michigan.
With over 9 years of experience in the dynamic industries of TV, media, and advertising, I've made it a priority to constantly learn, adapt, and expand my skillset.
When I'm not designing, I enjoy spending time with my two cats, drinking tea, listening to podcasts, playing tennis, watching movies, and envisioning a scenario where I get to meet Bruce Springsteen - we can all dream right?
With over 9 years of experience in the dynamic industries of TV, media, and advertising, I've made it a priority to constantly learn, adapt, and expand my skillset.
When I'm not designing, I enjoy spending time with my two cats, drinking tea, listening to podcasts, playing tennis, watching movies, and envisioning a scenario where I get to meet Bruce Springsteen - we can all dream right?
2015-2017
pbs
2015-2017
I directed design and branding across various media channels, including television, radio, web, and social platforms. I also created high-quality digital and print content, managing the end-to-end design process from concept to delivery
2017 - 2021
PUBLICIS MEDIA
2017 - 2021
I delivered product design solutions that enhanced user experiences across multiple touchpoints, improving engagement and
business outcomes. I also led creative design initiatives, including designing digital and print materials for pitches and major client presentations
business outcomes. I also led creative design initiatives, including designing digital and print materials for pitches and major client presentations
2021 - 2022
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PUBLICIS GROUPE
2021 - 2022
I executed end-to-end product design, including user flows, sitemaps, wireframes, and clickable prototypes. I also built and maintained scalable design systems to ensure consistency across digital products. Utilizing user-centered design methodologies to enhance product usability and address business objectives, I collaborated on visual and interaction design, focusing on branding, responsive web design, and mobile optimization
2022 - PRESENT
SAMBA TV
2022 - PRESENT
Currently, I lead cross-functional teams (product, engineering, marketing, revenue) in defining design strategies for web-based SaaS
applications, responsive platforms, and multi-device experiences (desktop, mobile, TV)
I develop UX/UI deliverables such as wireframes, prototypes, high-fidelity mockups, and the design system, and also conduct UX research to gather insights, iterate designs, and optimize user flows for improved customer satisfaction
applications, responsive platforms, and multi-device experiences (desktop, mobile, TV)
I develop UX/UI deliverables such as wireframes, prototypes, high-fidelity mockups, and the design system, and also conduct UX research to gather insights, iterate designs, and optimize user flows for improved customer satisfaction
Contact Me
CONTACT ME
Questions
001
001
What is your design background?
I received my BFA in Communications Design from Syracuse University where I was educated and trained in various graphic design disciplines (packaging, web, digital, print, motion, branding, environmental, and product design)
From there, I took my skills to the real world as a designer for various companies where I continue to learn and expand my skillset.
From there, I took my skills to the real world as a designer for various companies where I continue to learn and expand my skillset.
002
002
Have you ever completed product design training?
Aside from my collegiate training, I completed a 6-course specialization program in User Experience Research and Design from the University of Michigan.
The program was 28 weeks long and was incredibly enabling of my growth as a product designer.
You can view the specialization certificate here: https://www.coursera.org/account/accomplishments/specialization/certificate/NL7BM3LTVGTK
The program was 28 weeks long and was incredibly enabling of my growth as a product designer.
You can view the specialization certificate here: https://www.coursera.org/account/accomplishments/specialization/certificate/NL7BM3LTVGTK
003
003
What design tools do you typically use?
Figma, Adobe XD, and Webflow are my top 3.
I'm also very well-versed in Adobe Photoshop, Illustrator, InDesign, Premiere, and AfterEffects
I'm also very well-versed in Adobe Photoshop, Illustrator, InDesign, Premiere, and AfterEffects
004
004
What types of UX research do you typically incorporate into your design process?
I try my best to employ heuristic evaluations, criteria & constraint analyses, users & personas, scenarios, affinity diagrams, user interviews, usability testing, journey maps, surveys, sitemaps, and information architecture into my design process.
005
005
What design skills do you offer during the product lifecycle?
Depending on the project, I tend to create sketches, wireframes, low to high-fidelity prototypes, mockups, QA, branding, art direction, and design system building
006
006
What is your experience in front-end development?
This is a new challenge for me, but one I am excited to tackle. At the moment, I am taking the online Meta Front-End Developer specialization course and putting my training to the test by working in HTML, CSS, and Javascript for various projects at my current employer.
I've also built full-functioning websites and applications in Webflow and am continuing to expand my knowledge of this extremely versatile platform.
I've also built full-functioning websites and applications in Webflow and am continuing to expand my knowledge of this extremely versatile platform.